29 Sep 2015

5 Actionable Growth Hacks For B2B SaaS [Infographic]

5 Actionable Growth Hacks For B2B SaaS [Infographic]

There have been a ton of posts on growth hacks and I have wasted a lot of time reading and later skimming through them. I was frustrated with the low quality, clickbait and downright useless posts, which regurgitated cookie-cutter tactics like “do retargeting”.

Like it’s so simple…

Anyway, enough with the rant. I think the SaaS world could use a short and to the point post with 5 truly actionable growth hacks for B2B SaaS that can be used in a day or less. So, I created a quick infographic with 5 little known growth hacks.

The majority of them are solely for B2B SaaS businesses, but a few could be used for other types of businesses as well as B2C.

Each one attacks a different area, from beta signups to traffic, social sharing, growth and partnerships. This is in essence a curation of some growth hacks I have read online and the majority of which I have used with success.

I also wrote a post on how exactly to use Quora for Growth Hack #5.

If you find this infographic useful, please share it on your favorite social network. Enjoy and I hope you implement at least 1 of them today!

SaaS Actionable Growth Hacks Infographic

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TRANSCRIPT:

5 Actionable Growth Hacks
September 2015
Created by Alex at WeeklyGrowth.com

1) Get Your Happy Customers To Share Your SaaS

This Growth Hack, used by Baremetrics, uses human psychology in a clever way, to get their happy users to share Baremetrics.

Objective: Social Sharing

How to do it

a. Send an email and tell them “Can I ask you 2 questions?”

b. Ask them how likely is it to recommend your SaaS

c. To those that score over 7 send them a second email

d. In the second email thank them and give them a prepopulated tweet

2) Get Extra Monthly Traffic To Your Blog in 10 minutes

This Growth Hack is used by Alex Chaidaroglou for blogs that post consistently to drive some extra traffic every month for free.

Objective: Traffic

How to do it

a. Go to AllTop.com and search for your category

b. Then go to alltop.com/submission/

c. Register and submit your blog

d. You will need to have an RSS feed and meet some criteria

3) Co-promote your SaaS integrations

This Growth Hack is used by Alex at GrooveHQ. Before they prioritize and launch an integration with another SaaS, they talk with that SaaS and organize a co-promotion, if possible.

Objective: Growth

How to do it

a. Make a list of potential integrations

b. Find the sweet spot of user usability and promotional potential

c. Reach out before the integration. Ask if the other SaaS is willing to promote it with you

d. Craft a mutual promotion plan of the integration to benefit both SaaS

4) Get 300-500 Signups To Your Beta

This Growth Hack is used by Matthew Barby and he mentions it on his website. Think of it as a light version of Product Hunt for startups in beta.

Objective: Beta Signups

How to do it

a. Go to BetaList.com

b. Click “Submit startup” and sign in with Twitter

c. Follow the instructions, but there is no guarantee you will be featured.

d. On average, startups on BetaList get 300-500 signups.

5) Get your competitors’ traffic who want an alternative

This Growth Hack is used by many, but I first saw it on a SlideShare presentation by ClavainSkade. Sometimes people just don’t want your competitors. Why not you then?

Objective: Competitors’ Traffic

How to do it

a. Go to google or any other major search engine

b. Search for “is there an alternative to <competitor’s name>?”

c. Search for discussion boards, like Quora

d. Once you find this question, go and write your SaaS as an alternative, but be upfront about working there

Go do one of them today

At least one of them will be applicable for instant implementation to your startup.

Don’t wait, go do it today.

WeeklyGrowth.com

This infographic is brought to you by Alex at WeeklyGrowth.com. Alex is a B2B SaaS Growth Marketer.

Thanks to Josh at Baremetrics, Alex at GrooveHQ, Matthew Barby and Clavain Skade for doing these growth hacks.
—–
Growth Hack #1: Not publicly available
Growth Hack #2: Not publicly available
Growth Hack #3: bit.ly/1OCD1Ww
Growth Hack #4: bit.ly/1MBNKNK
Growth Hack #5: bit.ly/1J8Iy3S

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